If you’re producing jam in the UK—whether you’re a small local maker or a large supplier—custom labels play a vital role in your branding.
Labels are not just decorative; they are your product’s first impression. They inform, protect, and attract. From showcasing your brand to meeting legal requirements, jam labels are essential for any professional presentation.
We’ll explore everything you need to know before ordering jam labels, including sizes, materials, where to use them, and how to ensure your product stands out.
Why Custom Jam Labels Are Essential?
Every jar of jam tells a story. A custom label helps tell yours clearly and beautifully. With eye-catching design and quality materials, your label can:
- Communicate your brand identity
- Include legally required details like ingredients and allergens
- Add shelf appeal and attract customers
- Reinforce quality and professionalism
Whether you sell in shops, online, or at markets, a well-made label helps create trust and drive sales.
Where You Can Use Jam Labels?
Jam labels are versatile and can be applied across many types of packaging. They aren’t limited to glass jars alone. Depending on your product range, labels can be used on:
- Glass jars of all shapes and sizes
- Bottles for syrup-style or pourable jams
- Stand-up pouches for squeezable jams or travel-friendly options
- Plastic tubs for catering or bulk packs
For more flexible packaging, you can explore our wide range of [food pouches] and containers, perfectly suited for jams, sauces, and spreads. These pair seamlessly with our custom labels to complete your packaging.
Popular Jam Labels Sizes and Shapes
Getting the size right is key. Too big, and the label may wrinkle or peel. Too small, and you lose visual impact. Here are some standard sizes used in the UK:
For rectangular labels:
60 x 30mm works well for small jars (100–200ml)
80 x 50mm suits mid-sized jars (250–400ml)
100 x 70mm is ideal for larger jars (500ml and above)
For square labels:
35 x 35mm to 60 x 60mm cover a range from small to large jars
For round labels:
30mm, 40mm, and 60mm are commonly used for lids or smaller jars
You can also use tamper-evident seals, which are often long thin rectangles or extended round labels that fold over from the lid down to the jar, helping to reassure customers that the product hasn’t been opened.
Materials and Finishes That Work Best for Jam Labels
The material you choose can set the tone for your product. For example, a traditional jam may suit a Kraft paper label, while a gift product might call for a glossy or metallic finish. Here are the main options:
Paper labels: Affordable, available in matte or gloss, and ideal for dry storage. Kraft paper gives a rustic, homemade feel.
Vinyl or waterproof labels: Great for refrigerated products or items that may come into contact with moisture. These are durable and easy to wipe clean.
Special finishes: Gloss or matte lamination adds protection. Metallic foil details can give your jam a premium look.
You can also opt for removable labels if your jars are reusable—a thoughtful touch for eco-conscious customers.
Types of Jam Labels You Might Need
Jam packaging is often a combination of multiple label types to create a cohesive and professional look.
Body labels: This is your main label, placed on the jar itself. It typically includes the flavour, ingredients, weight, and branding.
Lid labels: These small, often circular stickers go on the top of jars to highlight flavour or logo.
Tamper seals: These are essential if you want to prove your jar hasn’t been opened. They’re especially useful for retail environments.
Swing tags: These add a handcrafted touch and are ideal for gift items or seasonal ranges.
You can mix and match these depending on your product and budget. Many of our customers choose a full label kit for maximum shelf appeal.
Who Uses Custom Jam Labels?
Jam labels are used across a variety of industries and product types in the UK. Here are some common examples:
- Artisan producers often prefer smaller batches of kraft or paper labels with simple fonts and classic charm.
- Larger manufacturers typically go for durable materials and printed barcodes to meet retail requirements.
- Wedding and event planners use mini jars with personalised labels as guest favours or table decor.
- Catering and hospitality businesses, such as hotels and delis, need private-label jams with clear branding.
No matter your scale, labels help define your brand and convey your product’s quality.
Simple Design Tips That Work
When designing your jam label, aim for a clean, easy-to-read layout. Here are a few key tips:
Put the jam flavor front and center
Use a font that’s readable at a glance
Stick to your brand colors to keep everything cohesive
Include essential info: weight, ingredients, allergens, best-before date, and business name
Don’t overcrowd the label; white space is your friend
Design doesn’t need to be complicated. Tools like Canva make it easy to mock up your label, or you can use one of our templates for a professional head start.
How to Order Custom Jam Labels in the UK from Online Printing Factory?
Ordering labels is simple when you work with a trusted UK-based printing provider. At Online Printing Factory, we make the process easy:
- Choose your size, shape, material, and finish
- Fill your information
- And click on generate quote
- Review a proof before we print by our team
Get fast UK delivery to your door
You can order in small batches starting from just 50 labels—perfect for test runs or seasonal flavors. For larger operations, we offer cost-effective bulk pricing.
We supply labels on both rolls and sheets, depending on how you apply them. We also print custom tags and sell custom boxes for food packaging if you want to coordinate your packaging across multiple products.
Complete Your Packaging with Us
If you’re also packaging your jam in pouches, consider exploring our full [food packaging range]. We offer a variety of pouch sizes and barrier materials ideal for jams, sauces, and spreads—all designed to work seamlessly with our labels.
Combining labels with the right pouch or container helps create a polished, market-ready product from top to bottom.
